Small, rapid Internet tests provide intelligence to understand buyer interests and preferences. We micro-target and continually fine-tune marketing messages as the community transitions and matures.
Integrated Features + Benefits
Features
Benefits
Market Focus
Small, real-time Internet tests focus marketing initiatives.
Lead Generation
A clear view into the minds of sales leads. Increased customer interaction, satisfaction and sales conversion.Fully customizable online registration forms with registration location available for websites, landing pages, social media, and other locations. The most promising leads are automatically graded by level of interest.
Lead Management
Personal connection with customers goes beyond data to develop an emotional intelligence not found in any other system.Automated assignment of incoming leads, autoresponders and welcome letters, sales team notifications, segmenting leads, and production of actionable analytics. ROIgenius™ brings potential prospects to closure faster.
Interactive Permission Email
Personalized emails let you interact with customers naturally and persuasively.ROIgenius™ includes programs to sort, tag and create personalized, micro-targeted email messages. Links enable instantaneous interaction between agents and prospects, increasing the effectiveness of building genuine customer relationships.
Social Media Integration
Increases awareness and establishes your brand; rallies a community of supporters.ROIgenius™ fully integrates and reports on all social media outreach. We join hundreds of LinkedIn and Facebook groups to increase reach. Effective marketing is defined by reach and frequency of relevant messaging. Assembling communities of common interest is our specialty.
Post-Sales Customer Retention
Customer satisfaction enhances your reputation and helps boost sales.Communication with buyers continues after the sale, increasing return purchases and referrals. The ROIgenius™ solution has a developed a protocol to maximize interest list retention for future projects.
Integrated Flexible Line Item Budgeting
Real-time cost management lets you accurately categorize all associated costs accurately.End-to-end management of all activities from lead registration to a final purchase provides ROI intelligence. All activities and their expenses are compared with results, producing ROI and enabling fine-tuning management of all outreach.
Cross-Platform User Accessbility
No new hardware or software required.ROI Genius works with any desktop computer and is fully functional on mobile devices including iPads, Android tablets and iPhones. All communication is SSL secure and industry-standard privacy measures are in-place.